VIDEO: Kim Kardashian Game Making Bank for Celebrity and S.F. Company
By Brian Shields
Thu Jul 31st, 2014 5:41am America/Los_Angeles
SAN FRANCISCO (KRON) — Kim Kardashian is making as much as $700,000 a day thanks, in part, to a San Francisco company.
Glu Mobile is the publisher for Kim Kardashian: Hollywood, a mobile app and game that is going viral on phones and tablets.
“We identified Kim Kardashian West as arguably the best brand fit in the world and we approached her,” CEO Niccolo de Masi tells Forbes Magazine.
Officials at the S.F. company say Kardashian was involved throughout the development project. While the game is free to download, players often need to spend money to advance. Rewards include new dresses for the Kim character in the game.
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